The below points give a general idea of the kind of things that could be discussed on social networks:
• Thank satisfied customers
• Engage with dissatisfied customers to resolve problems and create positive outcomes
• Manage website/company situations with up to the minute communications
• Initiate conversations on key issues such as special offers
• Share insights into the company
• Talk about topics that matter to the customers
• Share new product information
• Ask a question (giving you immediate customer insight)
• Give exclusive offers & competitions
• Tips, tricks and advice
• News about upcoming issues
These are only a guide. Social networking pages should have personality and engage the interest of followers. It should broach subjects that are important to its followers and resolve customer issues and questions. Overall, it is a way to reach out and communicate with the customer in an informal environment.
• Thank satisfied customers
• Engage with dissatisfied customers to resolve problems and create positive outcomes
• Manage website/company situations with up to the minute communications
• Initiate conversations on key issues such as special offers
• Share insights into the company
• Talk about topics that matter to the customers
• Share new product information
• Ask a question (giving you immediate customer insight)
• Give exclusive offers & competitions
• Tips, tricks and advice
• News about upcoming issues
These are only a guide. Social networking pages should have personality and engage the interest of followers. It should broach subjects that are important to its followers and resolve customer issues and questions. Overall, it is a way to reach out and communicate with the customer in an informal environment.
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